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May 31, 2011

Watches, Wearables

Wood Watches

CompanyWeWOOD Price$119.00 Buy it now.

When fad takes on the eco-friendly approach, We Wood comes in! Hailing straight from Florence, Italy, We Wood is making watches out of 100% natural wood, coming from left-over scrap flooring comprising Red wing Celtis, Ebony, Maple, and Guaiaco. Declared as one of the best men’s watches by a number of fashion insiders and lifestyle blogs, this green gadget lives equally on its stylized look!

Women can also enjoy its sporty, ornamental look since these wristwatches are not reserved just for men. These are unisex. We Wood has offered two basic watch faces – Standard analogue and chronograph, while the watch movements are made by Miyota. So you can depend on its functionality. These chunky but light-weight wooden wrist watches throw a ting of raw forest feel into the urbanized world around you.

A word of caution, these watches are not waterproof, so don’t wear them while you surf! Nevertheless, they are an icon of accessorizing the green way. The biggest contribution from We Wood perhaps, that the eco-eye can’t miss, is their promise to plant a tree for every watch that is sold! Now that’s what we call true love for Mother Nature.

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